Jay-Z Confirmed to Perform at 2027 Super Bowl
The rapper will headline the halftime show in February, ending a seven-year partnership where he previously served as a producer.
By Thiago Kovalenko ·
Jay-Z will headline the 2027 Super Bowl halftime show. The NFL, Apple Music, and Roc Nation made the announcement on Monday night. The performance is scheduled for February 14 at SoFi Stadium in Inglewood, California.
The reveal came with a short video showing the rapper sitting in the stadium surrounded by goats. The clip carried the caption, GOAT's out of the bag. This marks a return to the venue for Jay-Z, who finished his Jay-Z 30 concert tour there over the weekend. That tour began with three shows at Yankee Stadium in New York and continued in London before concluding in Southern California.
Roc Nation has worked with the NFL since 2019 to advise on and produce the league's entertainment events. When that partnership started, Jay-Z told NFL Commissioner Roger Goodell that if the deal was about him performing at the Super Bowl, they could end the conversation now. Seven years later, he is ready to take the stage.
Past halftime performers under the Roc Nation production umbrella have included Shakira, Jennifer Lopez, Rihanna, Kendrick Lamar, and The Weeknd. Jay-Z, born Shawn Carter, holds 25 Grammy Awards and has received 89 nominations. His wife, Beyonce, has performed at two Super Bowls. His discography features albums like Reasonable Doubt, The Blueprint, and The Black Album. Notable singles include Hard Knock Life (Ghetto Anthem), 99 Problems, and his collaboration with Alicia Keys on Empire State of Mind.
His 1996 debut album, Reasonable Doubt, was inducted into the Grammy Hall of Fame last year. Beyond music, Jay-Z co-founded Roc-A-Fella Records and established Roc Nation in 2008. The company now manages artists and athletes. He became the first rapper inducted into the Songwriters Hall of Fame in 2017 and joined the Rock & Roll Hall of Fame in 2021.
Following the announcement, his songs saw sharp gains on streaming charts, playlists, and music discovery platforms. The next morning, he held the top six spots on Spotify's Top 50 U.S. chart. Another one of his songs ranked at No. 8. Eleven other Bad Bunny songs were also ranking in Spotify's Top 50 U.S. chart at that time.
