Fi slashes satellite dog tracker price to $209.30 for two days
The discount returns the Fi Ultra to its launch cost through Sunday, though a monthly subscription is required for full functionality.
By Jason Kovalenko ·
Fi is reducing the cost of its satellite-connected pet trackers by 30 percent, bringing the price of its flagship model down to its original launch level. The promotion runs through October 25 and applies to several devices, including the Fi Ultra GPS. Shoppers must enter the code SCARY at checkout to claim the reduction.
The company introduced the Fi Ultra with a retail price of $209.30. After the current discount, the unit returns to that exact figure. The device carries an IP68 rating, making it fully waterproof in saltwater. Battery life extends up to five days for active dogs, though performance varies based on usage patterns.
The tracker clips onto a collar or harness and utilizes a combination of LTE, GPS, and Starlink satellite technology. This mix allows it to locate pets in areas without cellular service. Fi identifies the device as the first to integrate T-Satellite, Starlink, GPS, and LTE. It also features sound and vibration capabilities to alert the pet.
Testing conducted earlier this year in a remote area of South Carolina showed precise tracking. However, the update interval of two to three minutes may be too slow for fast-moving animals. The device also suffered from reduced battery life in Lost Mode, where a full charge lasted barely two days. The physical size of the unit makes it better suited for larger dogs.
Ownership of the hardware requires an active subscription to access tracking features. Fi offers a discount on the initial term, with subsequent costs varying by plan length. A one-year plan costs $99 for the first year and $189 for each year thereafter. These plans are limited to the United States and do not provide satellite coverage in Alaska.
The discount ends at the close of business on October 25. Other retailers are also running promotions, including a price drop on a Nintendo Switch 2 game and a USB-C microphone. The Fi promotion stands out for returning a high-tech device to its introductory price point rather than setting a new low.
